Dhirubhai Ambani Institute of Information and Communication Technology, Gandhinagar
For over 25 years, Suraja has built brands and businesses at the intersection of creativity, culture and commerce. He believes creativity is the life force that expands our universe. He is passionate about nurturing strategic thinking and creative energy to scale brands and businesses. He loves working with like-hearted people who believe that doing good for people and the planet is good business.
Suraja loves juggling logic and magic, a philosophy reflected in his journey from copywriter to strategic brand planner, and eventually to leading businesses and clients. Prior to BBDO, he worked with McCann Erickson, Publicis and Lowe Lintas.
He has worked on iconic campaigns such as Ariel #ShareTheLoad for P&G, #WhatAnIdea for Idea Cellular, #JaagoRe for Tata Tea, and It's Between You for WhatsApp. Over the years, he has partnered with brands including Unilever, Visa, Marico, P&G, Nestlé, Godrej, Tata, Idea Cellular, Citibank, Ford and WhatsApp, building an enviable reputation in the Indian advertising and marketing industry.
Suraja is the founder of CCC – Post Graduate Programme in Crafting Creative Communication (CCC) at MICA, India's most reputed programme in copywriting and art direction. He currently is the lead faculty for the Advanced Brand Management specialisation at MICA.
A long-distance runner, Suraja finds running meditative and often discovers moments of clarity that he shares on Instagram at @skrunningthoughts. He believes food is edible philosophy and that every day gifts us a brand-new life.